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Blue Nile
About Blue NileBlue Nile was founded in 1999 and was formed with the idea that buying and understanding diamonds doesn't have to be complicated. You can easily find the perfect piece of jewelry for you and with Blue Nile you can ensure that you're getting quality. They don't allow inferior diamonds to be sold on their website. They've grown to such an extent through personal recommendations and reputation that they're now listed on Nasdaq. Blue Nile's reputation is so good, they've been featured in the New York Times, Money and Forbes called them their favorite online jeweler. They make buying so easy that you have the ability to create your own jewelry so you can make your piece exactly to your specifications. this makes your piece personal to you. Not many online jewelers can do this but Blue Nile can and their customers are never disappointed. RangeBlue Nile feature fine jewelry of all kinds including watches and accessories. They feature all kinds of gemstones even though they're famous for their diamonds. This means you get Blue Nile quality whatever you buy. All jewelry is easily selectable from the menu or follow the links below to go to that particular group of items. 
Engagement Rings - The first choice you have is choosing your own ring. This involves selecting the diamond and the setting and Blue Nile will combine the two into your own beautiful ring. If you want some inspiration they have their top ten engagement rings listed or you can also see recent rings that other customers have created. The ring on the right is one of the ten most popular rings. 
Wedding Rings - Blue Nile has a wide choice when it comes to wedding rings so if you just want a plain band for him or her they can do that or you can create one with diamonds in a myriad of combinations. Again you get a top ten womens and mens wedding rings to give you some inspiration or you can create a custom special order through a Blue Nile representative. To the right is a popular ladies eternity ring which is with channel set diamonds in platinum.. 
Earrings - With Blue Nile earrings as with most of their selection you can create your own although these are just diamond studs but they sell all sorts of other earrings in a range of styles and gemstones. Inspiration can be found as usual in the top ten earrings. These range in price and style so they're always worth a look. On the right are princess cut hoop diamond earrings in white gold which we think are particularly pretty. 
Necklaces - Blue Nile has a fantastic range of pendants and necklaces in all styles and gemstones. You can still create your own diamond solitaire or pedant. Plus they have their top ten. They also have a range of pearl, diamond, gemstone, gold, silver and platinum necklaces. They have over 500 necklaces to choose from which vary greatly in price so you're sure to find one to fit your budget. On the right is a fetching garnet and diamond pendant. 
Bracelets - To make things easy the bracelets section is set out like all the others. You have a top ten to browse over or a choice of diamond, pearl, gemstone, gold, silver and platinum bracelets. There are also charm bracelets with an exquisite selection of charms available. Tennis bracelets are here in all types with a choice of diamonds and other gemstones creating some stunning pieces. On the right is an intertwined sterling silver cuff bracelet. 
Watches - The selection of watches is awe inspiring. There are over 3,500 available and the prices range from $100 to over $100,000. All the famous brands are here giving a great selection for both men and women. Some of the timepieces are stunning with diamond encrusted straps and more. The variety of watches is good as you'd expect with simple, tailored strap, multi function, sports as well as elegant diamond watches. On the right is a men's Breitling timepiece. Customer reviewsBlue Nile takes very good care of their customers. They have achieved the Bizrate circle of excellence award which they've earned every year since 2002 and are the only online jeweler to earn this. On the Blue Nile website there are 102 pages of letters they've received from their customers! They are always asking for feedback so they can improve their service. Here are a selection of letters and reviews from their website:
Special offers!Here are the latest deals, special offers and coupon codes from Blue Nile. They don't release coupon codes very often so beware of any you see on other sites as they may not work. The offer below is the latest we've seen and applies to every purchase. Simply click the link to activate the offer and you'll see it made available in your checkout.
DetailsWe've already established Blue Nile takes care of their customers and this is true of the terms and conditions you have when buying from them. These are some further details that maybe of interest. As always if you do need to do anything listed here always contact them through the Blue Nile website first in case of any special instructions or changes.
SummaryWhen a company is the biggest and arguably the best in a crowded niche there are usually good reasons. Blue Nile has many competitors but it's beaten them easily. This is because their website is easy to navigate and it's very clear as to what you're buying. It's often a lot clearer than other online jewelers. Blue Nile will only sell quality, their diamonds all have high ratings so you can be confident of your purchase. One of the biggest reasons of their success is much they look after their customers. The web is a notorious place for online companies to resist bad press but you'll find none for Blue Nile. Their range of fine jewelery is excellent and we especially like the top ten items for what ever department you're browsing. Overall we think Blue Nile is an essential site to buy your important jewelry as it's a site you can trust. |
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